Link Exchange Program

Exchanging links is good for business. If you are in the wedding business we would love to exchange links with your wedding related sites.  Reciprocal links for wedding-related web sites help both wedding sites. Please place a link to our site on your web page first, then fill in the information on this form. Once we verify the link, we'll promptly link to you and will email you a confirmation.

Wedding Event Ideas
All about great wedding event ideas likecarlson craft wedding accessories, shower party ideas, wedding vows, wedding shower party ideas, special event setup and supplies.

Discount Priced Wedding Reception Decor
Our wedding reception decor make the perfect decoration pieces for any wedding reception hall. They also make great gift ideas or lovely home accents for a wedding couple. Our discount priced wedding reception decor consist of many romantic displays.

Rev. Donald Doctor: New York Ceremonies.
In addition to the usual venues, Reverend Don has performed weddings on the beach, in the park, at ski lodges, and at private residences

Sweet Memory Baskets
Bridesmaid gifts such as jewelry or key chains are constant favorites, but why not give something different, such as a personalized bracelet, an engraved key ring, or a timeless keepsake box.

Wedding Photo USA
Directory of Wedding Photographers

Wedding Favor Discount
Buy unique wedding favors and bridal shower favors at discounted prices

All Wedding Photography
An easy way to find a professional wedding photographer. Simply select the state you are getting married in, select a region, and then view our featured photographers listings

Carribean Weddings

Wedding Planning Accessories

Wedding Etiquette Resources

My Over The Top Wedding Inc.
Wedding services. All you need to know about weddings

Ellison Video Productions- Utah Wedding Videographers
Truly professional wedding videographers won’t require much of your attention and will be able to get you the video of your dreams without you worrying about it.

Top Wedding Planning Ideas
The key to successful wedding planning is to start early and to stay organized

Bliss!™ Weddings
To achieve wedded bliss, you first must plan for it. For trend-setting wedding favors and

gifts, visit BlissWeddingsMarket.com

Bellissima Bridal Shoes
Perfect for brides and bridesmaids looking to strut their stuff in strappy sandals, slingbacks, or retro pumps, we've got the world's best in bridal shoes from world famous designers like Vera Wang, Stuart Weitzman, Shelley George and more.

My Wedding Blog
Brides, looking for help putting your checklist details in place? Whether you want decorative ideas for bridal gowns and dresses, reception and guest favor decorations or wedding information on how to coordinate an elegant bridal shower theme, our free online guide for weddings will provide you with a plan to set you in the direction you need.

Wedding Invitations
DependablePrinting.com offers a wide variety of all occasion cards, invitations, announcements, gifts and favors including wedding, baby shower, party and more!

How link popularity can help your rankings

A high percentage of #1 ranked Web pages on Google don't contain the queried search term in the body text or in the META tags. How can that be? The answer is: These top ranked Web pages have high link popularity and a good PageRank(tm).

In our new series we're going to tell you how to obtain high link popularity and a good PageRank so that your Web pages get a high ranking on Google and other popular search engines.

Link Popularity is becoming the determining factor for successful Web sites.

Part 1: What exactly is link popularity?

Link popularity refers to the total number of links that a search engine has found for your Web page. The more Web sites link to your Web page, the higher the link popularity of your page. High link popularity contributes to a high search engine ranking.

Note that link popularity is measured only for single Web pages, not for the whole Web site. Your Web site can have several Web pages with different PageRank numbers.

The idea behind the link popularity concept is simple. The more other Web sites link to your Web site, the more important your site must be. Other sites wouldn't link to your site if there wasn't something interesting on your site or if your Web site didn't contain any special content.

It's nearly impossible to manipulate link popularity. Previous ranking algorithms that took META keywords or similar factors into account have been quickly abused to mislead the search engines. On the other side, it's very difficult to manipulate the number of links that point to a site.

That's why link popularity is now one of the most important factors for search engines when they rank a Web page.

However, you cannot get high link popularity by submitting your Web site to thousands of FFA (free for all) link pages. Not all links are considered equal by the search engines. It does matter who links to you and how they link to you.

Part 2: Not all links are considered equal

As mentioned in the last issue of our newsletter, the more Web sites link to your Web site, the higher your link popularity.

However, not all links are equal. Some links count more than others. Links from important Web sites have a greater effect on your link popularity and your search engine rankings.

A link from www.Yahoo.com to your Web site has more weight than a link from a small private Web page. A link from a Web site with high link popularity is better than a link from an unknown Web site.

It's also important that the Web site that's linking to you has a similar topic as your Web site. Imagine that you sell shoes on your Web site. A link from another Web site that is all about shoes will count much more than a link from a Web site that links to all kind of Web sites.

Finally, it's important how the link to your site looks like. For example, one of your important keywords might be "brown leather shoes".

The link

<a href="http://www.domain.com">Brown leather shoes</a>

leads to much better search engine rankings for the keyword "brown leather shoes" than the following link

<a href="http://www.domain.com">Smith and Partners</a>

By the way, many people think that they can increase their link popularity by submitting their Web site address to FFA (free for all) link pages and link farms (Web sites that link to all kind of Web sites). This doesn't work.

More and more search engines recognize FFA pages and link farms and choose to ignore these pages. Usually, submissions to FFA pages are a waste of time that only results in many spam email messages.

In addition, you should avoid services that promise you 2000 links to your site within a week or so. If they link to you at all, these 2000 links must be of poor quality or they don't have a similar topic as your Web site.

Use common sense. Offers that sound too good to be true probably aren't true.

Summary:

• try to get links from important Web sites
• try to get link texts that contain your important keywords
• don't use FFA or link farm pages
• don't use services that promise lots of links within days
• focus on quality links, not on quantity

Next week, we're going to tell you how to find good potential link partners quickly and easily.

Recommended link popularity tools:

• Link Popularity Check (freeware)
  Checks and compares your link popularity.
  
• ARELIS (commercial)
  Helps you to improve the link popularity of your Web pages.
  
  

Part 3: How to find good potential link partners

As explained in the last issues of our newsletter, it's important _who_ links to your site. Web sites that have a similar topic as your site are more important than Web sites with different topics.

In addition, if you can convince Web sites with a similar topic to link to your site, you'll also get targeted traffic from these sites.

People who visit your topic partner sites are usually interested in what you have to offer. They are more likely to come to your site and to buy something. It's the quality of the traffic that counts, not the quantity.

Unfortunately, both ways are very time-consuming and it's hard to do it for many sites.

Instead of manually searching for good potential link partners, you could also use a software tool like ARELIS to save time .

ARELIS is a commercial tool that quickly finds sites that link to your competitors as well as other potential link partners. It presents the found sites in a clearly arranged list that can be sorted by different criteria. It even helps you to build link pages and to check for broken links.

You can download a demo version here .

In the next issue we'll explain how to contact potential link partners so that you'll get a positive reply.

In addition to ARELIS, we recommend the free link popularity tool " Link Popularity Check ". It checks and compares your link popularity on different search engines.

Part 4: How to contact potential link partners

In part 3, we told you how to find good potential link partners. When you've found such high quality sites, it's important that you use the right words to contact the webmasters of these sites.

If you want them to link to your Web site, you have to be personal and politely. Emails like the following usually do NOT work:

---snip---
Subject: Let's trade links

Hi!

I've found your site and I think we could link to each
other. That will increase your search engine ranking and
mine, too.

Best,

Paul

---snip---

Many webmasters consider sending such messages as spamming. It's much more effective to use personalized email messages. They'll improve the chances of your link request message being read and acted upon favorably.

If you want positive feedback, you must convince the webmaster that you've really visited the Web site and that you know what the site is about.

Try to convince them that your Web site is related to their site and make it easy for potential link partners to link back to your site.

As you can see, we've already linked to the other site before asking them for a reciprocal link. If you've already linked to a site, the webmaster is much more likely to answer your request.

This sounds like a very time consuming task. Fortunately, there are tools that help you with that. If you use ARELIS, a software program to manage reciprocal links, you can quickly visit and contact potential link partners.

ARELIS lets you preview a Web site and offers a built-in email client that helps you to contact potential link partners quickly and easily. You can use email templates that use variables so that you can create email messages
very quickly. For example, ARELIS can automatically insert the name and the URL of potential link partners as well as many other variables.

However, ARELIS is not a spamming tool because it only lists relevant Web sites and you must visit every Web site before contacting it. Just how a serious webmaster would do it and what brings the best results.

In addition, ARELIS automatically creates and manages your link pages for you so that you can quickly add, edit and remove link partners from your Web pages.

You can download a free demo version here:
http://www.Axandra.com/arelis/download.htm

Next week, we'll discuss what you can do to increase the success of your linking campaign.

In addition to ARELIS, we recommend the free link popularity tool " Link Popularity Check". It checks and compares your link popularity on different search engines.

Part 5: How to increase the success of your campaign

Until now, you've learned how to locate good potential link partners. In addition, you know which Web sites and services you should avoid if you want to obtain a good and long lasting link popularity.

You've also learned how to contact potential link partner sites and that a personal approach gets much better results than mass emailing sites.

Here are a few other important tips to increase the success of your linking campaign:

1. Link to potential link partners first before you ask them to link to you.

   Tell potential link partners that you've linked to their site and tell them where they can find the link on your site. If you link to other Web sites first, more webmasters are willing to add a link back to your site.
   
   If you think that this is too much work, consider using a tool like ARELIS to manage your link pages.
   
   With ARELIS, you can quickly add new link partners to your site and you can also quickly remove them if they don't want to link back to your site. Building link pages in the design of your Web site requires only a single mouse click in ARELIS.
   
   ARELIS also checks if your link partners still link back to you and automatically removes them from your link pages if they don't link back to you anymore.
   
   

2. Offer a "Link to us" page on your Web site.

   Make it easy for other people to link to your site. Offer a "Link to us" page on your site that contains sample HTML code that your link partners can copy and paste into their own Web sites. The easier it is for your link partners to link to your site, the more likely they're going to link to you.
   
   Here's an example of a "Link to us" page.
   
   On this Web page, there are three ready made HTML snippets at the end of the page that link partners can insert on their own link pages.
   
   With the snippets at hand, your link partners don't have to think about how to link to your site. A "Link to us" page also indicates that you're willing to exchange links. That means that other webmasters will approach you through that page.
   
   

3. Make your link pages easy to find.

   Don't be surprised that no one wants to link to you if your link back to their site is hidden somewhere in your site and cannot be found by the average Web surfer.
   
   Make it easy for your visitors to find your links page. If you're afraid of losing visitors, you can open the links to other Web sites in a new window.
   
   

Conclusion

Building a good link popularity requires some work but the results will pay for it. Link popularity is already the most important factor for search engines to rank Web sites.

The sooner you start with your linking campaign, the better the results for your business.

Professional webmaster tools like ARELIS can help you in your linking campaign. They get very good results with little work.

Recommended link popularity tools:

• Link Popularity Check (freeware)
  Checks and compares your link popularity.
  
  
• ARELIS (commercial)
  Helps you to improve the link popularity of your Web pages.